Hello24 vs Wati

The Wati alternative built for online stores

Wati is a popular WhatsApp Business API inbox. Hello24 is built for online stores: cart recovery, cash-on-delivery flows and payments in chat are on every plan, with more team logins for the price.

  • Plans from ₹3,000 / $40 a month
  • Zero setup charges
  • Up to 8 logins on Growth
Selling on WhatsApp with Hello24

The short answer

Wati’s Growth plan is ₹2,699 a month (billed quarterly) with 3 users and no option to add more. Hello24’s Growth plan is ₹3,000 a month, billed monthly, with up to 8 agent logins, and Shopify, WooCommerce, cart recovery and COD flows included. If your team needs more than 3 people in the inbox, Hello24 costs less than Wati’s Pro plan (₹5,799 for 5 users).

Price and plans

Hello24Wati
Entry planGrowth: ₹3,000 / $40 a monthBilled monthly. Quarterly and yearly discounts on request.Growth: ₹2,699 a monthBilled quarterly; up to 10% off for longer terms
Next planPRO: ₹6,000 / $75 a monthPro: ₹5,799 a month; Business: ₹16,799
Team loginsUp to 8 (Growth), up to 12 (PRO)No per-seat charge within the planGrowth 3 users, no extra users. Pro and Business 5 users, then ₹1,299 or ₹2,199 per extra user a month
Messages5,000 (Growth) or 10,000 (PRO) outbound messages a monthWhatsApp’s own charges billed on topTemplate messages charged per Wati’s rate card
Free trialNo trial. Free 1:1 demo instead7-day free trial
Setup feeNone. 1:1 guided onboarding includedNo setup fee; dedicated onboarding is a custom-priced extra

Wati details are from wati.io/pricing as listed on 12 November 2026. Prices exclude taxes and change over time, so check Wati’s site before deciding. Hello24 details are from our pricing page.

Ecommerce features

Hello24Wati
Shopify integrationIncluded free (Shopify app)Shopify integration listed as a USD 4.99/month add-on
WooCommerce integrationIncluded free (WooCommerce plugin)Not listed on the pricing page
Abandoned cart recoveryIncluded on every plan, with payment linkShopify abandoned cart templates (Growth and up)
Cash on delivery flowsCOD confirmation and COD-to-prepaid on every planNot listed on the pricing page
Shop and payments in chatWhatsApp Shop and payment gateway integration on every planNot listed on the pricing page
Instagram and MessengerInstagram DMs and Facebook Messenger includedInstagram in the shared inbox
Chatbots and AIChatbot automation on every plan; AI replies availableChatbots on all plans; AI credits and AI agents included by plan
Onboarding1:1 guided onboarding and training, freeSelf-serve; dedicated onboarding at extra cost

“Not listed” means Wati’s pricing page doesn’t mention it; the feature may exist elsewhere in their product.

Which one should you choose?

Choose Hello24 if

You run a Shopify or WooCommerce store, need more than 3 people answering chats, and want cart recovery, COD-to-prepaid and payments in chat without add-ons.

Wati may suit you if

You want a 7-day self-serve trial, a team of three or fewer, and Wati’s AI credits bundled into the plan.

Switching is handled for you

We move your WhatsApp number, recreate your templates and connect your store in 1:1 sessions. There are no setup charges.

What Hello24 customers say

Very young and vibrant team, good knowledge about technology and marketing nuances, quick on feet and amazing turnaround times, they look at the customer as their extension and help customers on even weekend when situations warrant. It is fun to work with this team. We had good support from people like Santosh and Siva to enable the entire shop even if we were not on a plug-in kind of e-commerce platform. The API's were built exclusively and a lot of engineering work has been happening to make this a reality
Vijay Sivaraman, Kaleesuwari.comVijay SivaramanVice President (IT), Kaleesuwari.com
Hello24’s conversational platform enables Ecovacs to effectively engage our customer base and help improve customer loyalty and lifetime value.
Dhaval Panchal, EcovacsDhaval PanchalCTO, Ecovacs
Hello24’s WhatsApp commerce platform enables us to better engage our customers and drive our sales! Their "Pay-on-WhatsApp" feature has given us 2x more abandoned cart recoveries.
Nihar Desai, NutraboxNihar DesaiCEO, Nutrabox

⭐ 4.7 on Capterra

Frequently asked questions

Is Hello24 cheaper than Wati?

Wati’s Growth plan is ₹2,699 a month (billed quarterly) with 3 users and no option to add more. Hello24’s Growth plan is ₹3,000 a month, billed monthly, with up to 8 agent logins, and Shopify, WooCommerce, cart recovery and COD flows included. If your team needs more than 3 people in the inbox, Hello24 costs less than Wati’s Pro plan (₹5,799 for 5 users).

Can I move my WhatsApp number from Wati to Hello24?

Yes. A WhatsApp Business API number can be moved between providers. We help you move the number, recreate your message templates and import your contacts during 1:1 onboarding, at no extra cost.

Are WhatsApp’s own message charges included?

No. On Hello24, as on most WhatsApp API tools, Meta’s per-message charges are billed on top of the plan. Meta’s list rate in India from 1 October 2026 is ₹0.8631 per marketing message and ₹0.115 per utility message. Try our WhatsApp pricing calculator to estimate yours.

Does Hello24 offer a free trial?

No. Instead you get a free 1:1 demo, and every plan includes guided onboarding, so your number, templates and store integration are set up with our team.

See Hello24 on your own store

  • No setup charges
  • Guided onboarding