2x
more abandoned carts recovered
- Abandoned cart recovery
- Pay on WhatsApp
- COD to prepaid
Health & nutrition · D2C
Nutrabox doubled cart recoveries by letting shoppers pay inside WhatsApp
- Challenge
Shoppers were dropping off at key points in checkout, and many orders were cash on delivery.
- What they did
Cart reminders on WhatsApp with a payment link in the chat, plus nudges to switch COD orders to prepaid.
- Result
2x more abandoned carts recovered after switching on pay-on-WhatsApp, and more prepaid orders.
“Hello24’s WhatsApp commerce platform enables us to better engage our customers and drive our sales! Their “Pay-on-WhatsApp” feature has given us 2x more abandoned cart recoveries.”
Nihar DesaiCEO, Nutrabox














