Considering WhatsApp Marketing Software? Get Your Questions Answered Here!
WhatsApp has become a communication powerhouse, boasting incredible user engagement rates. It’s no wonder businesses are turning to WhatsApp marketing to connect with customers on a more personal level and drive sales. But with all the options available, choosing the right WhatsApp marketing software can feel overwhelming.
This comprehensive Q&A guide is designed to be your one-stop shop for everything WhatsApp marketing software.
We’ll break down the key concepts, from the functionalities of the software and automation tools to legalities, pricing structures, and even a sample of how to an effective marketing message looks like.
Whether you’re a complete beginner or looking to refine your existing strategy, this guide will equip you with the knowledge you need to leverage WhatsApp marketing and take your customer engagement to the next level.
Let's dive in and unlock the full potential of WhatsApp for your business!
📌what is whatsapp marketing software?
✅ WhatsApp marketing software is a tool that businesses use to leverage WhatsApp for marketing and communication purposes. It allows you to:
- Send bulk messages to promote products or services.
- Manage customer interactions in a centralized location.
- Automate responses to frequently asked questions.
- Integrate with other marketing channels and CRM systems for a more streamlined workflow.
📌what is whatsapp marketing automation tool?
✅ A WhatsApp marketing automation tool is a specific type of software within the broader category of WhatsApp marketing software. It focuses on automating tasks like sending messages based on triggers (e.g., welcoming new customers in a hyper-personalised way) or scheduling campaigns in advance.
📌What is WhatsApp marketing API Tool?
✅The WhatsApp Marketing API allows businesses to connect with customers at scale. It supports sending and receiving bulk messages, notifications, and updates, integrating seamlessly with other business systems like CRM and ERP for efficient communication. WhatsApp API tool is what allows these marketing tools to connect with WhatsApp. It provides a secure way for businesses or ecommerce brands to send and receive messages through WhatsApp at mass length, adhering to WhatsApp’s guidelines.
📌Is WhatsApp marketing legal?
✅Yes, WhatsApp marketing is legal if you follow the necessary regulations & WhatsApp’s policies. Ensure you get consent from your recipients, provide a clear way to opt-out (stop, unsubscribe, etc) option, and comply with data protection laws like GDPR to stay within legal boundaries from; users before sending marketing messages. Check out WhatsApp Commerce policy here 🔗(link) & What Spam policy here 🔗(link).
📌Is whatsapp marketing software free?
✅Some WhatsApp marketing software options offer free versions with basic features. However, to access advanced capabilities like automation and analytics, you might need to opt for a paid subscription. Especially if you need messaging as it is by default chargeable by Meta if you are using whatsapp marketing software after registering on the whatsapp api.
Also, there are some basic free plans offered by some providers, but features are often limited. Most reputable WhatsApp marketing software comes with paid plans that offer a wider range of functionalities and message allowance.
📌What is whatsapp marketing software price?
✅The price of WhatsApp marketing software varies based on the core features and volume of messages. Costs can range from freemium for basic plans to several hundred dollars per month for complete solutions. But Conversations are chargeable.
Now pricing for WhatsApp marketing software or tools varies depending on the SaaS provider, core features included, and message volume you want to send in a given month. Pricing Plans typically range from around $40 per month for the Growth plan of hello24ai with basic options (whatsapp shop, bulk broadcasting, Chat studio, automation for shopify & woocommerce, etc) to hundreds of dollars for enterprise-level solutions.
📌What is the cost of WhatsApp bulk messages in the software?
✅Sending bulk messages via WhatsApp marketing software depends on the provider and sometimes message volume. Some charge per message, while others offer bundled plans for messages. Typically, costs range from a few cents per message to discounted rates for larger volumes.
But if you are using a Meta Tech partner like hello24ai, their software charges a base monthly platform subscription fee and includes a set number of conversations instead of messages per month & a few others offer pay-as-you-go models where you are billed based on the number of messages or conversations sent. Be sure to compare pricing structures before choosing a provider.
📌How can I send 10000 messages on WhatsApp?
✅You cannot send bulk messages on normal whatsapp to users who haven’t opted-in (saved your number) to receive them. Sending 10,000 messages would likely require using WhatsApp marketing software like hello24ai with a subscription plan to manage that volume & register on whatsapp API. Read more about the Per Day Messaging limit on the Broadcast option with WhatsApp API 🔗(link)
📌How often should I send WhatsApp marketing messages?
✅The ideal frequency depends on your target audience, demography, location, time, context and content. It’s best to avoid being overly promotional. Aim for valuable, educational, informative messages, and consider offering opt-in preferences for message frequency. Basically let them know that you will be sending messages (Eg: Every Tuesday or Sunday & make that a routine just like those YouTubers who release a podcast on a specific day of the week).
Aim for a balance that keeps your target group of customers engaged without overwhelming them. Sending messages 1-2 times a week is usually effective, but adjust based on your audience’s preferences and your content. Monitor the broadcast analytics of hello24ai, engagement metrics and feedback to find the right frequency.
📌What is an example WhatsApp marketing message?
✅An example could be a message notifying a segment of loyal customers about a new product launch, offering a discount code, or sending a personalized birthday message with a special offer.
Example:
👋”Hi [Customer’s First Name], thank you for being a loyal customer! Enjoy 2️⃣0️⃣% off on our latest spice blends this week only. This is not available to the public😎 yet. Order now:🛒 [link]. Reply 🚫’STOP’ to opt-out.”
📌Which shop systems can be connected to Hello24ai?
✅Hello24ai can quickly integrate with various eCommerce platforms, including:
- Shopify (free integration)
- WooCommerce (free integration)
- Magento
- BigCommerce
- Custom integrations via API (🗓️Ask for a quick call with our experts)
📌How can I segment customers with Conditions (using Shopify for example)?
With Shopify and Hello24.ai, you can create a customer segment manually or automate it based on:
- ✳️Purchase history (e.g., specific products bought)
- ✳️Order value (e.g., high-value customers)
- ✳️Number of orders & last order date
- ✳️Amount spent
- ✳️Abandoned cart checkout date (30 days ago, etc)
- ✳️Geographic location
- ✳️Contains ‘tag-name’
- ✳️Manually create a segment with the Engagement metrics (e.g., message opens) in the broadcast analytics
- ✳️Demographic information
📌How Can I Measure the Performance of My whatsapp marketing broadcast or campaigns?
With the hello24ai broadcast analytics tool instantly Track the performance of your WhatsApp messaging broadcast campaigns by monitoring metrics like:
- ❇️Open rates
- ❇️Click-through rates (CTR) – Button Clicks (CTA)
- ❇️Conversion rates
- ❇️Customer feedback and responses
- ❇️Engagement metrics (e.g., reply rates)
- ❇️Sales and revenue from campaigns
Most WhatsApp marketing software includes built-in analytics and reporting tools to help you measure these metrics.
📌How I can use WhatsApp marketing without an eCommerce solution?
Even without an eCommerce solution (shopify, WooCommerce, etc), you can leverage WhatsApp marketing by:
- 📍Sending hyper-personalized messages and updates
- 📍Sharing promotional offers and discounts
- 📍Providing customer support and answering queries
- 📍Sending newsletters or informational content
- 📍Conducting surveys or collecting feedback
Integrate WhatsApp with a CRM system to manage contacts and segment your audience for targeted communication.
📌Ready to Take Your WhatsApp Marketing to the Next Level?
By now, you should be equipped with a clear understanding of WhatsApp marketing software and how it can empower your business. Remember, WhatsApp boasts incredible open rates, making it a direct line to connect with your customers and drive real results.
But don’t just take our word for it! Ready to see the power of WhatsApp marketing software in action?
Schedule a free demo of Hello24ai and discover how their innovative platform can streamline your WhatsApp marketing efforts. Their user-friendly interface and robust features can help you craft engaging campaigns, automate tasks, and gain valuable customer insights – all within a single platform.
Don’t wait! Take the first step towards WhatsApp marketing success.
Visit Hello24ai today and schedule your free demo!