📢what is whatsapp API pricing?

This is a FAQ for all our demo calls. WhatsApp API pricing is conversation-based, not message-based. This means you’re charged for each 24-hour interaction with a customer, rather than for individual messages.

📌Conversation Categories and Costs

There are four primary conversation categories:

1. Service: This is for general customer support and inquiries.
2. Utility: Used for sending transactional messages like order confirmations, shipping updates, etc.
3. Authentication: For verifying user identities, password resets, etc.
4. Marketing: For promotional messages, offers, and campaigns.

The cost per conversation varies based on the category. Generally, marketing conversations are the most expensive.

🧲FYI on 24-Hour Window: Each conversation session is valid for 24 hours from the last message sent by the business. During this window, you can exchange unlimited messages with the user.

➡️Note: You typically get a certain number of free service conversations each month about 1000 conversations. For the most up-to-date and accurate pricing information, it’s recommended to visit the official WhatsApp Business Platform website. Know more about conversation charges here (link). Pricing can differ significantly between regions, with different rates for various countries.

✅PRO TIP: Did you know that you can get 5000 conversations free in hello24ai’s Growth plan & 25000 conversations free in the PRO plan?

Kindly note the monthly “free conversations mentioned above are from hello24ai and not Meta”. The conversation charge sheet from Meta is given above.

📢What is whatsapp API pricing in India?

Again WhatsApp API pricing in India is also conversation-based, not message-based. This means you’re charged for each 24-hour interaction with a customer, rather than for individual messages.  

📌Conversation Categories and Cost per conversation in INR, effective June 1, 2023

The cost per conversation varies based on the conversation category:

1. Marketing: ₹ 0.7265/conversation
2. Utility: ₹ 0.115/conversation
3. Authentication: ₹ 0.115/conversation
4. Service: ₹ 0.2906/conversation

✅Important Notes

• Free Entry Point Conversations: The first 24 hours of a customer-initiated conversation are often free.
• WhatsApp Template Messages: Pre-approved messages can be sent within the 24-hour window without additional charges.
• Conversation Pricing Changes: WhatsApp may adjust its pricing structure over time.

📢what is meta whatsapp API pricing or Facebook whatsapp API pricing?

Meta, the parent company of WhatsApp, uses a conversation-based pricing model for its WhatsApp Business API. This means you’re charged for each 24-hour interaction with a customer, rather than for individual messages.  

📌Conversation Categories and Costs

The cost per conversation varies based on the conversation category:

• Marketing Conversation: This is the most expensive category and is used for promotional messages, offers, and campaigns.
• Utility Conversation: Used for transactional messages like order confirmations, shipping updates, etc.
• Service Conversation: This is for general customer support and inquiries.
• Authentication Conversation: For verifying user identities, password resets, etc.

✅Note: The exact pricing for each category can vary by region and is subject to change.

📌Key Points

1. Conversation-based: You pay for interactions, not individual messages.  
2. Free entry points: Conversations initiated by customers often have a grace period.  
3. Template messages: Pre-approved messages can be sent within the 24-hour window without additional charges.
4. Third-party providers: Many companies offer WhatsApp Business API services with varying pricing structures.

📌Where to Find Accurate Pricing

For the most accurate and up-to-date pricing information, it’s recommended to visit the official WhatsApp Business Platform website or contact their support directly. (info links below)

Would you like to know the pricing for a specific country or explore options from third-party WhatsApp Business API providers?

✅Helpful Resources:

• WhatsApp Business Platform Pricing 📌(read more)
• WhatsApp Business Platform Documentation 📌(know more)

📢Is There A whatsapp API pricing calculator?

Yes, there are several WhatsApp API pricing calculators available online to help you estimate your costs.

These tools typically allow you to input information such as:

• Number of expected conversations in a month or quarter, etc.
• Conversation types (marketing, utility, service, authentication) that the business is focusing on.
• Region – country location phone code wise conversation charges are applicable.

Based on this data, you will have to calculate with an estimated monthly or annual cost for using the WhatsApp API.

Here’s a simple Excel sheet or Google sheet formula to calculate the Business-Initiated whatsapp conversation charges:

1. Label Columns:
   • A1: “Conversations”
   • B1: “Cost per Conversation”
   • C1: “Total Charges”
2. Enter Data:
   • A2: Number of conversations (e.g., 2000)
   • B2: Cost per conversation (e.g., 0.73)
3. Enter Formula:
   • C2 = A2 * B2

📌Example:

This will calculate your total business-initiated conversation charges.

📢what will be whatsapp API pricing per month?

WhatsApp API Pricing can never be a Fixed Monthly Fee since it is conversation-based, not subscription-based (except for the platform usage charges that you will have to pay to Meta Tech Partner’s like Hello24ai. This means you pay per interaction with a customer (within a 24-hour period), not a fixed monthly fee.  

📌Factors Affecting Your Monthly Cost:

• Number of conversations: The more conversations you have, the higher your monthly cost.
• Conversation type: Different conversation types (marketing, utility, service, authentication) have different rates.  
• Message complexity: While not the primary factor, the type of message (text, image, video) can slightly influence pricing.
• Third-party provider fees: If you use a WhatsApp Business Solution Provider or Meta Tech Partner, their fees might add to your overall cost.

📌To estimate your potential monthly costs, you’ll need to:

1. Estimate your expected number of conversations per month.
2. Determine the conversation types you’ll primarily use.
3. Calculate based on the conversation rates for your region.

✅Remember: Prices can vary by region (phone number country code) and are subject to change from time to time by Meta.

Would you like to estimate & understand your potential monthly cost better based on your specific use case?

Please provide details about your expected conversation volume in the form below & receive a free 15 minutes demo call!