Ciao Marketer! Tired of the same old whatsapp marketing strategies for your shop that don’t seem to work for you in Italy? Then get ready to explode your sales in Italy! WhatsApp is the most popular messaging app in Italy, and with shop automation tools by your side, you can transform your D2C and B2C […]

From the WhatsApp API point of view – conversations (messages) are categorised based on their type which is Marketing, Utility, Authentication, and Service. The name itself speaks about its purpose as well and hence it is priced accordingly per conversation. Now the frequently asked questions are around two main types: utility messages and marketing messages. While […]