Shopify business owners can sit back and relax – WhatsApp is here to ensure smooth sailing of your customer retention strategy. Let’s explore from scratch: 📢 What is Customer Retention? Customer retention is the ability of a company to keep its existing customers over a specific period. It’s a measure of how well a business […]

Customer retention refers to the ability of a company to retain or earn back its customers over some specified period. Let’s have a look at its metrics.