Yes, if you have a website that is not built on shopify or woocommerce, hello24.ai can still do a custom integration connecting your website to the whatsapp shop and setup your product catalog. So that your customers can still place orders on the whatsapp shop and do other transactions just like they do on your ecommerce website.
The core integration between your website and whatsapp shop is the product catalog that is created on the Facebook business manager which is in turn synced from the products list on your website.
So What is a Product Catalog in WhatsApp Shop?
A Product Catalog on Facebook Business Manager is a structured listing of your inventory that includes information about each product, such as images, descriptions, prices, and availability. It acts as a centralized hub for your products, making it easier to create targeted and dynamic ads, as well as enabling a seamless shopping experience for your customers.
How to Setup a Product Catalog and Connect The WhatsApp Shop
1. Access Facebook Business Manager:
Log in to your Facebook Business Manager account and navigate to the “Business Settings” menu.
2. Choose Catalog Manager:
In the Business Settings, select “Data Sources” > “Catalogs” to access the Commerce Manager.
3. Create a New Catalog:
Click on the “+ Add Catalog” button. Choose the type of catalog that aligns with your business needs, such as an E-commerce catalog for retail businesses.
4. Configure Catalog Settings:
Fill in the necessary details, including the catalog owner, name, currency, and time zone. Click “Create” to proceed.
5. Finally Sync and Connect The Product Catalog With Your Hello24.ai Account:
By effectively utilizing the Product Catalog feature on Meta (Facebook) Business Manager, businesses on WooCommerce (WordPress – check your website ranking) and Shopify can enhance their online presence, reach a broader audience, and drive sales through targeted and engaging advertisements. Whether you’re a small e-commerce store or a large ecommerce enterprise, a well-managed Product Catalog on whatsapp shop would be an alternative way for your customers to place orders faster and complete checkouts quicker thereby increasing sales by 3x at least.
✅Important Note: Now not all website platforms can be integrated into the WhatsApp Shop. You need to have an order management system built into the website backend that can sync into the WhatsApp Shop. And share the order details back to your website for further processing.
Want to know how you can set up your WhatsApp eCommerce Store?
Book a call with our eCommerce Specialist