In today’s digital age, businesses always look for new and innovative ways to communicate with their audience. While emails and SMS have been the go-to for quite some time for the majority of eCommerce businesses, there is a new player in town that is quickly gaining popularity – Hello24AI WhatsApp Broadcast.
WhatsApp Broadcast is a feature that allows businesses to send messages to multiple recipients or mass audiences at once, similar to group messaging. However, unlike group messaging, WhatsApp Broadcast will enable businesses to send personalized messages to each recipient, ensuring that the message is relevant and engaging.
Here are the top 7 reasons why you should choose Hello24AI WhatsApp Broadcast over SMS or email:
1. Hello24.ai Broadcast Messages have Higher Open Rates
One of the biggest advantages of Hello24AI WhatsApp Broadcast is its higher open rates. According to studies, WhatsApp messages have an open rate of 98%, while emails have an open rate of 20% and SMS has an open rate of 98%. This means that your message is more likely to be read and engaged with on WhatsApp compared to other messaging channels.
2. Easier to Manage Template creation with the hello24.ai platform
Hello24AI WhatsApp Broadcast allows businesses to manage their messaging campaigns more efficiently. With features like time and date scheduling and pre-filled message templates, businesses can save time and effort while still sending engaging and personalized messages to their audience.
3. Better Security Encryption
WhatsApp Broadcast is known for its end-to-end encryption, which means that messages sent through the platform are secure and private. This is especially important for businesses that deal with sensitive information like financial or personal data.
4. More Interactive and Improved Customer Engagement
WhatsApp Broadcast allows businesses to send more interactive messages than emails or SMS. With features like images, videos, voice messages, and emojis, businesses can create engaging and personalized messages that are more likely to resonate with their audience.
Another advantage of Hello24.AI WhatsApp Broadcast is its ability to improve customer engagement. Because WhatsApp Broadcast allows for two-way communication, businesses can use it to communicate with customers in real time, answer their queries, and even receive feedback. This not only helps businesses build a stronger relationship with their customers but also improves their overall customer experience.
5. More Metrics, Analytics, and Insights on Broadcast Campaign
Hello24.ai’s WhatsApp Broadcast analytics provides businesses with detailed metrics and insights that allow them to track the performance of their messaging campaigns. This information can then be used to optimize future marketing campaigns and improve their effectiveness. And this is the top reason why Hello24ai’s WhatsApp Broadcast is more efficient than SMS and Email marketing.
6. Faster Delivery than SMS and Email with a higher success rate
WhatsApp Broadcast messages are delivered instantly, making it ideal for businesses that need to send time-sensitive messages like promotions or urgent updates. In contrast, emails and SMS can take minutes or even hours to deliver. And even if delivered can go into the spam box or go as blocked SMS.
❇️Pro Tip: Unlimited messages per broadcast in our PRO plan
7. High Personalization
Finally, Hello24AI WhatsApp Broadcast allows businesses to personalize their messages better than emails or SMS. With features like customer segmentation and personalized messaging, businesses can create tailored messages for their audience, ensuring that each message is relevant and engaging.
The conclusion, Hello24AI WhatsApp Broadcast is quickly becoming the preferred messaging channel for businesses worldwide. Its higher open rates, interactivity, improved customer engagement, cost-effectiveness, and better personalization make it a better option than SMS or email.
If you’re looking to improve your messaging strategy, then Hello24AI WhatsApp Broadcast is definitely worth considering.