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Articles on Conversational Commerce.

How to Grow Your Musical Toy Brand in India: A Complete Online & Offline Marketing Guide (Also with WhatsApp)

February 1st, 2025

As the founder of a musical toy brand in India, you already know the magic that music brings to a child’s development. But how do you make sure your brand reaches the right audience and stands out in a competitive market? The answer lies in a strategic mix of online and offline marketing that attracts […]


Why WhatsApp is the future of eCommerce?

October 28th, 2022

Why WhatsApp is the Future of eCommerce? (The Future of eCommerce) “After generating over 10 million INR in sales for our eCommerce customers, collaborating with more than 500 eCommerce brands, and growing sales by over 20%.” The following are our predictions for WhatsApp in 2023: How WhatsApp Will Change the Future of eCommerce: Technology Upgrade: […]


Top Customer Retention Metrics for an Ecommerce Store​​

September 21st, 2022

Customer retention refers to the ability of a company to retain or earn back its customers over some specified period. Let’s have a look at its metrics.