Are you looking for ways to take your eCommerce brand in Belgium to the next level – Look no further than WhatsApp (Chat Bot Marketing), the messaging giant beloved by over 70% of your target audience.
With a WhatsApp Chat Bot, you can turn those WhatsApp-loving Belgians into loyal customers.
📌What’s a WhatsApp Chat bot?
Imagine a tireless salesperson who works around the clock, never gets sick and knows your products inside out. That’s a WhatsApp Chatbot!
It can answer customer questions (FAQs), recommend products, and even close sales – all through the familiar chat interface.
So How Can Your Brand Leverage This WhatsApp Magic?
📌Here are 15 ideas to supercharge your lead conversion in the Belgium e-commerce market with WhatsApp Chat bot Marketing:
- 365 Days + 24/7 Customer Service Superstar: No more waiting on replies! Your chatbot can handle inquiries any time, day or night, keeping those Belgians happy.
- FAQ Slayer: Free up your team for more complex issues. The chatbot can answer those repetitive questions about products, shipping, and returns in a flash.
- Product Recommendation Wizard: Boost sales with hyper personalized suggestions based on browsing history or past purchases.
- Feedback Fanatic: Get valuable customer insights through chatbot conversations. Use this intel to constantly improve your offerings.
- Promo Champ: Run targeted promotions and discounts directly through the chat, enticing new customers and rewarding existing ones.
- Cart Recovery Champion: Those abandoned carts? Not anymore! Remind customers to complete their purchases with timely, friendly nudges from your chatbot.
- Personalized Shopping Buddy: Make every customer feel special. Greet them by name, remember their preferences, and provide a shopping experience that stands out.
- Emoji & GIF Master: Liven up conversations with emojis and GIFs to make interacting with your brand fun and engaging.
- Marketing Matchmaker: Connect your chatbot with your email and social media channels for a seamless, omnichannel experience.
- Conversational Connoisseur: Keep your chatbot’s tone friendly, helpful, and natural, just like how you’d chat with a friend.
Transparency Builds Trust
- Let customers know they’re interacting with a chatbot, not a human.
- Always offer the option to speak or chat with a real person if needed.
Track, Measure, and Adapt
- Monitor your chatbot’s performance to see what’s working and what needs tweaking.
- Stay on top of Belgian regulations regarding customer consent for marketing messages.
- Analytics will save huge marketing costs and also prevent your number from getting banned. (Must read: ✅Why Your WhatsApp (Marketing) Broadcast “Messages Are Not Getting Delivered” To Customers?
📌Here are 10 specific WhatsApp Chat bot Marketing use cases to turn those window shoppers in Belgium into raving fans:
👉Product Discovery: Imagine a customer wanting a new chocolate fountain. Your chatbot can greet them, ask about their party size, and suggest different fountains with fun features like dipping tiers or cascading chocolate.
👉Size & Fit Assistant: Worried about that new pair of boots fitting right? Your chatbot can guide customers through size charts, offer measurement tips, and even suggest similar styles in case their size is unavailable.
👉Live Order Tracking: No more endlessly refreshing the order status page! The chatbot can keep customers informed about their delivery’s progress, from confirmation to doorbell rings.
👉Gift-Giving Friend: Help gifting-challenged customers find the perfect present. The chatbot can ask about the recipient’s interests, suggest relevant products within their budget, and even offer personalized gift-wrapping options.
👉Exclusive Deals & Early Access: Reward your loyal Belgian customers! The chatbot can send exclusive discount codes, early access to sales, or product launch notifications directly through WhatsApp.
👉Warranty & Returns: The chatbot can walk customers through the warranty registration process or answer questions about returns and exchanges. This simplifies the experience and reduces customer service workload.
✅PRO TIP: Check out hello24ai chatbot for whatsapp on Shopify 🔗(link) and WooCommerce 🔗(link) WordPress website businesses.
👉Post-Purchase Upsells: Just bought a new phone case? The chatbot can suggest compatible screen protectors, chargers, or headphones, all within the same conversation.
👉Interactive Tutorials & How-To’s: Bought a new grill but unsure how to use it? The chatbot can share instructional videos, answer assembly questions, or offer recipe recommendations.
👉Community Building: Create a fun and engaging space for your customers. The chatbot can host polls about new product ideas, run contests, or even offer loyalty points for interacting.
👉Customer Feedback Loop: After a purchase, the chatbot can prompt customers for feedback on their experience. This allows you to identify areas for improvement and showcase positive reviews to potential buyers.
📌6 Belgian (bleijenberg) eCommerce Businesses that are growing really fast as per Google
- The Fitting Room (Fashion Tech): This innovative company utilizes 3D body scanning technology to recommend perfectly fitting clothes online. This personalized approach caters to the growing demand for convenience and accurate sizing in online fashion shopping, making them a strong contender for future growth.
- Collectables (Trading Cards & Collectibles): This online marketplace focuses on trading cards, figurines, and other collectibles. With the rising popularity of collectible markets, Collectables is well-positioned to tap into this growing trend.
- Little Zebra (Children’s Clothing & Toys): This online store offers high-quality, sustainable clothing and toys for children. As parents become more conscious of eco-friendly products, Little Zebra stands to gain traction in the booming sustainable childrenswear market.
- Plant B (Plants & Gardening): This online platform specializes in delivering a wide variety of indoor and outdoor plants directly to consumers. With the increasing popularity of urban gardening and houseplants, Plant B can capitalize on this trend.
- Smartmat (Fitness & Wellness): This company offers smart yoga mats embedded with sensors that provide real-time feedback on posture and alignment. As the fitness industry embraces technology, Smartmat caters to the growing demand for innovative fitness tools at home.
- Brauzz.com: is a Belgian ecommerce company offering eco-friendly cleaning solutions. They sell refillable cleaning products, promoting sustainability and reducing plastic waste. Their subscription model with convenient delivery allows customers to participate in a more sustainable lifestyle.
Ready to Chat Up Success?
There are plenty of WhatsApp Chat bot Marketing platforms to choose from, so get started today and watch your eCommerce brand in Belgium flourish!
